Visit Wichita partnered with the Boys and Girls Club of Wichita to launch the first Wichita Restaurant Week. Restaurant Week allowed 24 participating restaurants to create a custom menu with 10% of profits from the custom menu going to the Boys and Girls Club of Wichita.
Because Wichita has over 1,000 restaurants, many tourists view Wichita as a foodie city. Livability.com ranked Wichita as a top 10 foodie city in the country. Wichita Restaurant Week was marketed toward Wichitans and tourists as a unique opportunity to try many chef’s most creative entrees.
The Wichita Restaurant Week campaign raised over $8,000 for the Boys and Girls Club of Wichita and won the Travel Industry Association of Kansas’ Best Integrated Marketing Award in 2013.
I served on the Wichita Restaurant Week executive board during its inaugural year. During this time, I created the Wichita Restaurant Week website, managed its social media, and met with restauranteurs to discuss joining the campaign.