Teaching

As an associate professor in the Drake University School of Journalism and Mass Communication, I regularly teach classes in media studies, advertising, and communication leadership.

My teaching portfolio ranges from introductory media studies large lecture classes to graduate level capstones. I regularly teach classes like:

  • Mass Media in a Global Society
  • Digital Media Strategies
  • Consumer Culture
  • Media Analytics and Insights
  • Advertising Research and Planning
  • Innovation and Change in Communication
  • Influencers and Personal Branding
  • Advertising Campaigns Capstone

My courses sit at the intersection of communication theory, culture, and professional practice. I want students to understand how communication theory affects their lives and to their work.

Because my teaching blends theory and practice, I emphasize experiential learning in my classes. I regularly bring local, community-oriented client projects into the classroom. In recent years, students have worked with the companies below to produce thoughtful advertising campaigns.